Bungalow West
Retreat Resort Branding
For my logo, I decided to go with palm leaves illustration inside of an elegant box shape because it shows the connection with nature and provides a sense of peace and relaxation.
I picked soft green and brown colors to convey a sense of calm and natural spirit.
Bungalow West is a luxury retreat resort in California. For its branding, I developed a minimal, refined aesthetic with an elegant touch. The goal was to convey a sense of relaxation while emphasizing a connection to nature.
For the type, I decided to go with a modern yet elegant logo typeface and modern sans serif and serif typefaces for headings and body copy to add some contrast.
